Business Development Executive

About Software Insight

We're a UK-registered software development company helping Ecommerce, EdTech, and Fintech companies across Europe ship custom software fast. Our promise: Built Fast. Built Right.

We have the technical capability, proven delivery, and 5-star client reviews. What we need now is someone who can consistently bring in UK and European clients.

The Role

You'll be our first dedicated BDE focused on UK and EU markets. Your job is simple: build a pipeline of qualified B2B prospects and close deals.

What you'll do:

• High-volume LinkedIn outreach (50-100 connections daily using Sales Navigator)
• Cold email campaigns (50-100 emails daily via Apollo.io and Instantly.ai)
• Cold calling UK and EU decision-makers during their business hours
• Conduct discovery calls to qualify prospects and understand pain points
• Create proposals with founder support
• Manage full sales cycle from first contact to signed contract
• Track everything in HubSpot and share weekly pipeline updates

Who you'll target:

• UK Ecommerce companies (Shopify stores, D2C brands doing £500K-£5M annually)
• EdTech platforms (online course creators, LMS providers)
• Fintech startups (payment tools, accounting software)

First 90 days:

• Month 1: Build pipeline (100+ UK prospects, book 5+ discovery calls)
• Month 2: Close first 1-2 projects (£15K-£30K each)
• Month 3: Consistent pipeline delivering 2-3 projects monthly

What We're Looking For

Must have:

• 2-3 years B2B sales experience in international markets (EU/UK specifically)
• Proven track record selling to UK or European clients remotely
• Expert with LinkedIn Sales Navigator for prospecting
• Strong HubSpot CRM experience
• Confident cold caller (comfortable dialing UK numbers during GMT hours)
• Excellent written English (your emails must sound native)
• Experience selling SaaS, software development, or tech services
• Self-starter who builds processes, not follows them
• Comfortable working UK business hours (3 PM - 11 PM PKT)

Bonus points:

• Previously sold custom software or agency services
• Worked with UK Ecommerce, EdTech, or Fintech companies
• Built a sales pipeline from zero at an early-stage company
• Familiar with Apollo.io, Instantly.ai, or similar tools
• Native or near-native English communication skills

This isn't for you if:

• You need warm inbound leads handed to you
• You're uncomfortable with high-volume cold outreach
• You can't handle rejection (expect 50 "no's" before one "yes")
• You need constant hand-holding or structured processes
• You're not available during UK business hours

Beyond the Salary

Ground floor opportunity: You're our first BDE. You'll build our entire sales process, messaging, and strategy from scratch. What you create becomes how Software Insight sells.

Clear growth path: First BDE to Senior BDE to Head of Sales as we scale. We promote from within. Prove yourself, grow with us.

Direct founder access: Work alongside technical founders daily. No middle managers. Need approval? Get it in 5 minutes, not 5 days.

Full tech stack: We provide Sales Navigator, HubSpot, Apollo.io, Instantly.ai, Calendly, Loom, and any other tools you need to succeed.

Transparent metrics: Clear KPIs, weekly 1-on-1s, honest feedback. No corporate politics or games.

Flexible remote work: Work from anywhere in Pakistan. We care about results, not hours logged. As long as you're available for UK calls and hitting targets, structure your day however works.

Equity potential: Deliver consistently for 6 months and we'll discuss equity. Early employees share in the upside.

How We Work

We're a small, fast-moving team. Here's what matters to us:

Speed over perfection: Ship fast, iterate based on results. If you overthink every email, you won't fit here.

Ownership and accountability: You own your numbers. We support you, but we don't micromanage. Win or learn—either way, you own it.

Learn and adapt: What works Monday might not work Friday. Test, measure, pivot. Bring data, not opinions.

Transparent and direct: Feedback is honest, frequent, and actionable. No sugarcoating. If something's not working, we say it and fix it together.

Client obsession: Everything we do should help clients succeed faster. If it doesn't, why are we doing it?

Tools You'll Use

We'll provide full access to:

• LinkedIn Sales Navigator (Premium account)
• HubSpot CRM (Sales Hub)
• Apollo.io (for finding UK/EU contacts and emails)
• Instantly.ai (cold email sequences)
• Calendly (meeting scheduling)
• Slack (team communication)
• Loom (video messages for prospects)
• UK phone number via VoIP for cold calling

Interview Process

We move fast—1 week from application to offer:

Stage 1 (15 min): Quick intro call to discuss experience and mutual fit

Stage 2 (30 min): Sales exercise. We give you a UK Ecommerce company scenario. You write a LinkedIn outreach sequence and cold email. Shows us how you think and write.

Stage 3 (45 min): Mock discovery call. You're the BDE, we're a skeptical UK founder. Can you qualify, handle objections, and book next steps?

Stage 4 (30 min): Culture fit and offer discussion. Meet the team, discuss compensation, make a decision.

How to Apply

Don't just send a CV. Show us you can sell.

Email careers@softwareinsight.co.uk with:

1. Your best UK/EU sales win: Tell us about closing a cold prospect from UK or Europe. What was your approach? What did you learn?
2. Why this role: Why do you want to sell to UK markets specifically? What makes you confident you can succeed?
3. Your 30-day plan: How would you get Software Insight our first 5 UK clients? Be specific about targeting, messaging, and outreach strategy.
4. LinkedIn profile link: We'll review your profile, activity, and how you present yourself professionally.

No cover letter = No response. If you can't sell yourself in an email, you can't sell our services.

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